About Us
RateTracker.in is Kerala's premier independent dashboard for tracking daily gold and silver rates. Since our launch, our mission has been to empower consumers, buyers, and investors with accurate, transparent, and real-time precious metal pricing across the state.
Sourcing & Verification Methodology
Gold and silver rates in Kerala are not centralized automatically; they are governed by trade benchmarks and local factors. We maintain a transparent process:
- Primary Sourcing: We retrieve daily board rates announced by the All Kerala Gold and Silver Merchants Association (AKGSMA) immediately after publication (typically between 09:30 AM and 10:00 AM IST).
- Multi-Refinery Cross-Checking: Before publishing, our team verifies regional rates across retail hubs in Thrissur, Kochi, and Kozhikode.
- Purity Conversions: We calculate 24K and 18K rates using standard purity ratios based on the 22K (916) benchmark:24K Rate = Math.round(22K Rate * 24 / 22)
18K Rate = Math.round(22K Rate * 18 / 22)
For complete formulas, import duties, and calculation breakdowns, read our dedicated Data Sources & Methodology Page.
Our Editorial & Analyst Team
Hari Prasad
Founder & Chief Bullion Analyst
Hari has analyzed precious metal markets in South India for over 14 years. He manages RateTracker's overall analysis strategy and data pipelines.
Devi Nair
Senior Retail Audit Researcher
Devi spent 9 years auditing retail jewelers in Ernakulam and Thrissur. She verifies local showroom making charges and consumer calculations.